A Tech-Savvy Guide to Moving Your Data from Snowflake to Qualtrics Research Core
- Ndz Anthony
- July 11, 2023

Ever found yourself at the crossroads of a data migration process, scratching your head in confusion? You’re not alone! The world of data is complex and constantly evolving, but that’s what makes it exciting, right?
Our focus for today is Snowflake, a leading data warehousing platform loved for its scalability, and Qualtrics Research Core, an advanced survey tool that’s redefining the way businesses interpret consumer feedback.
The kicker? We’re going to show you how to move data smoothly between these two platforms using Datameer, the unsung hero of the data journey.
We’ve got a lot to cover, so let’s dive right into it!
Snowflake and Qualtrics Research Core: Why This Pairing?
Data, in today’s world, is much like the engine oil that keeps your car running smoothly. Snowflake and Qualtrics Research Core are the power duo that allows your business to not just run, but sprint towards success!
Snowflake, with its cloud data platform capabilities, ensures that all your data is securely stored and easily accessible. But what good is all that data if you can’t make sense of it? That’s where Qualtrics Research Core comes in.
Qualtrics Research Core stands tall as one of the most sophisticated yet user-friendly analytics platforms out there. It enables you to delve deep into your data, unearth actionable insights, and translate those insights into tangible business outcomes.
Together, Snowflake’s storage and Qualtrics’ analytics form a formidable alliance that can significantly empower your business. But there’s a missing piece to this puzzle — how do we seamlessly move data from Snowflake to Qualtrics Research Core? Well, the answer to that is our silent data hero, Datameer.
Stay tuned as we unfold how Datameer comes into play in our next section.
Essential Checks Before You Migrate
How does it feel setting out on a journey without a map or a clear understanding of the destination? Sounds chaotic, right? This is exactly why, before initiating the data migration process, it’s crucial to map out your data landscape. You’re not just moving data; you’re moving valuable business insights, and this process demands a strategic approach.
- First, identify the specific data in Snowflake that you want to move to Qualtrics Research Core. This could range from customer feedback data to operational stats — the key is knowing what you’re dealing with and why it’s important.
- Second, document the data structures in both Snowflake and Qualtrics. Understanding how data is structured in your source and destination platforms will help you plan the migration more effectively.
- Third, estimate the volume of data to be migrated. This is crucial in assessing the time, resources, and costs involved in the process.
- Lastly, identify any potential roadblocks that could hinder the migration process. Be it compatibility issues or security concerns, being prepared for potential challenges can save you a lot of hassle.
Remember, thorough preparation is half the work done. In our next section, we’ll get into the nitty-gritty of the actual migration process using Datameer.
Step by Step Snowflake to Qualtrics Research Core Data Migration Using Datameer
We now have our map, it’s time to hit the road. This section will guide you through a step-by-step pathway of the data migration process from Snowflake to Qualtrics Research Core using Datameer.
Step 1: Connect Snowflake to Datameer
- Open Datameer and navigate to the ‘Snowflake Settings’ page by clicking on the settings icon on the top right of any page in Datameer and select “Snowflake Settings”.
- Fill in your “Snowflake username” and “Password” and confirm with “Sign in to Snowflake”. You are now logged in to your Snowflake account and can view the current login data when hovering over the Snowflake icon.
Step 2: Connect Datameer to Google Sheets
1. Navigate to the ‘Admin’ page in Datameer and select ‘Integrations’.
2. Click on ‘Google Sheets’ , upload the JSON file(Account details) from your Google Sheets Service Account.
3. Create a blank Google Spreadsheet and copy the URL. Share the URL with your Google Service account.
Step 3: Prepare Your Data for Migration
- Use Datameer’s pre-processing tools to cleanse and structure your data. This ensures that your data is migration-ready.
Step 4: Initiate Data Transfer to Google Sheets
- In your project, navigate to the “Data Browser” Page and find the table/data that you’re interested in. Add it in the workbench by clicking the ‘+’ button.
- Go to the ‘Export’ section of your workbook.
- Select ‘Export’, then choose ‘Google Sheets’ from the dropdown menu.
- Enter the URL for your blank Google Sheets you created earlier.
- Set the schedule for the data transfer. Datameer will refresh the Google Sheet with the transformed data based on this schedule.
- Click “Sync now” and the transformed data should be available in your google sheet.
Step 5: Import Data from Google Sheets to Qualtrics Research Core
1. Log into your Qualtrics Research Core account.
2.Navigate to the ‘Data & Analysis’ tab.
3. Click on ‘Export & Import’ and select ‘Import Data’.
4. Choose the Google Sheets option and select the Google Sheets file that contains the data exported from Datameer.
5. Follow the prompts to import the data into Qualtrics Research Core.
In reality, the process may require more specific actions based on the nature and structure of your data. But this guide provides a broad outline to give you an understanding of the process. In our next section, we’ll be sharing some tips and tricks to help you master Qualtrics Research Core.
A Look at the Rear-view Mirror
“Data migration is not a process, it’s a journey,” says every experienced data analyst, and they couldn’t be more right. Just because your data has moved from Snowflake to Qualtrics Research Core doesn’t mean it’s time to hang up your gloves.
Post-migration, it’s critical to validate that your data has been transferred correctly and completely. Run several tests and data comparisons to ensure accuracy and integrity of your data. Remember, this is not just about moving bits and bytes; it’s about ensuring your valuable business insights have successfully transitioned to a new home.
Speaking of transition, let’s give a big shoutout to Datameer. With its user-friendly interface, robust connectivity, and reliable data transformation capabilities, it has undoubtedly been the linchpin of our data migration journey. Datameer has not only streamlined the migration process but has also ensured that our data retains its quality and structure throughout the transition.
Now that your data has safely landed in Qualtrics Research Core, it’s time to harness its powerful analytics capabilities to drive your business forward. So gear up, because the data-driven journey to success has only just begun!
References:
https://www.qualtrics.com/support/survey-platform/data-and-analysis-module/data-and-analysis-overview/